Trendy Holiday Packaging Designs

Want to stand out this holiday season? Why not use trendy packaging designs. The cool, trendy packaging that you do can be a great way to connect with customers. In fact, it builds a better, more immersive experience. Here, we’ll go over the best trendy types of packaging designs for you to enjoy, and ones that will really make your experience shine. 

Incorporating Timeless colors 

While the classic Christmas green and red are great places to start with designing, you can incorporate other dashes of colors in order to make a world of a difference. On the same side, black and gold types of boxes do make them pop. The black is elegant, but the gold is far more luxurious, and attracts the attention of customers. 

Even using bolder and brighter colors other than green and red are trendy. Warmer colors including orange, red and pink also evoke happiness. Lilac is also a fun, uplifting color to check out. 

Creative and New Patterns 

Consider adding creative patterns to the boxes. 

Unequal designs and packaging incorporating seasonal patterns are a great way to show to customers that you do care about the packaging during the season. 

Get out those Scandinavian Sweaters! 

Another way for you to fully embrace this holiday spirit is through the “Scandinavian Sweater” stye that you can put into holiday packaging. 

This is a fun, unique style that features pine trees, snowflakes, reindeer, and even ornaments too. A great way to really show that the holiday spirit is the Holi-yay spirit! 

Get Rustic 

If reindeer and flashy designs don’t tickle the itches you have, then try to go simplistic with kraft boxes that are nice and rustic. 

This rough edgy look with a natural brown that’s earthy allows for simple additives such as printed tape and custom ribbons to create a fun, festival pattern. The feature on this does make the boxes pop without needing colorful packaging. 

Get monochromatic and Minimalistic 

Another unique aspect is the opposite of the bold, and super flashy patterns. Sometimes, going monochromatic is what makes the design really pop. Simple black and white boxes with the log do make a really strong statement. 

Try more elegant sorts of fonts, toned types of colors, and a white, natural type of cardboard to make a subtle, more festive sort of mood that’ll stand out from the other types of holiday packaging that’s out there. 

Emboss away 

Both embossing along with debossing are super trendy for brands that are more upscale. Creating these 3D effects on the surface parts of the package do make the visuals and logos pop out a whole lot more. embossing is a great way to add physical, along with visual depth to packages in a way customers will flock to! 

Foil Stamping 

Another fun way is foil stamping. This is a unique way for better visual effects. You can make this stand out with the name, a logo, or even some festive symbols to make it a classy flare added to the box. 

The Little Extras 

Customized ribbons, gift tags, and ornaments are little bells and whistles to add to these boxes. It makes the packaging look like it’s truly special. Customized packaging labels and tapes have that same, added effect that ribbons along with ornaments do, and these festive messages and designs really shine. 

Don’t be afraid to get creative with these. Use more than one, and you’ll see the difference in how these stand out.  You will not regret it, especially with the unique characteristics of these many boxes that you can get right now! 

The Effects of Cosmetic Packaging on Consumers

For a lot of people, packaging matters. Did you know that there was a recent study that looks at the different types of effects of this? While the study is over fifty pages, the methods that are used are important. Here, we’ll go over the most important part of this. Let’s first begin with the themes that are there. The biggest one is a study that shows there is a large relationship between the packaging, the cost of it, and the quality of an item. The survey actually showed that consumers are able to identify a retail environment for a product, along with the primary packaging that’s associated with her levels of quality. 

Elements and Images 

From this as well, they also found that the participants were able to notice the materials, dispensing mechanism, opacity, even the creativity of the design in order to identify these products. Plastic packaging that was clear and cheap looking burned a perceived image that the items were on the lower end. If you used metal, or even unique forms of design, this led to higher level types of products. 

Images also played a part in this too. People saw images of products, and they assumed from this that they were on the higher end due to the high quality of the images.  This of course, built on the idea that those that looked more professional were higher cost products. 

Quality of Packaging Improves the Product Perception inside. 

There is also an association between the packaging quality, and a better satisfaction with the cosmetics within. 

Some people have admitted that choosing different products based on pleasing packaging was the way they went. They highlighted emotional connections between cosmetics, and the packaging that’s within them. 

Packaging is a Silent salesman 

What people don’t realize, is that through this study, that the packaging is ideally the salesman for most of this. 

What that means is that they’re the ones providing the first impression, and also will get people to buy it. 

Below are some of the key factors that we want to mention, especially since they played a part in the research overall: 

• Focus on the looks. The shape, the color, packaging, and the design will get one’s attention. Bright images make products stand out, and unusual wines are perfect for improving curiosity. 

• The touch and feel of an item is something that makes a huge difference. Make sure that you give your products texture and weight to give a feel for quality that’s inside. 

• Make them functional. You don’t want something that’s hard to open up. Packaging that’s convenient, and easy for you to do will always win. If you do utilize this without any sort of hassle, you’re also highly likely to buy this again. 

• You also might want to look at the messaging from the brand. The design is what gives the overall idea of the brand and the message within. For luxury packaging, the packaging does impact the brand, as this gives it a high quality and good message. 

• You also want to go green. In this day and age, you want to be better to the planet. Packaging that’s eco friendly is a huge deal. If you’re looking to improve the brand packaging, consider something that’s environmentally friendly. this is a huge point for a lot of shoppers. 

• Consider all of these factors, and you’ll see for yourself the difference this makes at the end of the day, and also the impact this has on your packaging overall.